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Marketing Department

MARKETING CURRICULUM
2003 - 2005 CATALOG

Course

Freshman Year

Credit Hours

BSS 101—Freshman Seminar

2

CIS 115—Intro to Computer & Software Applications

3

ENG 101—Freshman Composition

3

ENG 102—Freshman Composition

3

GB 150—Fundamentals of Business

3

HED 100—First Aid

1

MATH 131—College Algebra

3

MATH 132—Trigonometry

3

PE ACTIVITY ELECTIVES

2

SCIENCE ELECTIVES (Must be from SCI 101 & 103, SCI 102 & 104, BIOL 103 & 105, and BIOL 104 & 106)

12

Total Freshman Hours

35

 

Sophomore Year

ACCT 201—Financial Accounting Principles and Concepts

3

ACCT 202—Managerial Accounting

3

ARTS ELECTIVE (Must be ART 105 or ART 210 or MUS 219

3

ECON 201—Macroeconomics

3

ECON 202—Microeconomics

3

ENG 207—Intro to Technical Writing or Intro to Foreign Language

3

ENG 213—Advanced Composition

3

GB 202—Applied Quantitative Methods in Business

3

GET 300—Rising Junior Examination

0

HIST 101—History of Western Civilization

3

PSY 200—General Psychology or PS 201—American National Government

3

SOC 201—Intro to Sociology

3

ST 212—Fundamentals of Public Speaking

3

Total Sophomore Hours

36

Junior Year

CIS 215—Information Systems

3

FIN 301—Business Finance

3

GB 301—Business Law

3

GB 304—Business Communication

3

GB 351—Business Statistics I

3

HIST 201—American National Multicultural History

3

MAN 301—Management Principles & Policies

3

MKT 301—Principles of Marketing

3

MKT 312—Consumer Behavior

3

Total Junior Hours

27

Senior Year

GB 352—Business Statistics II

3

MAN 420—Strategic Management

3

MKT 309—Intro to Selling

3

MKT 380—Marketing Research

3

MKT 410—Marketing Management

3

MARKETING ELECTIVES

12

Total Senior Hours

27

Total Degree Hours

125

 

 

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