|
MARKETING
CURRICULUM |
|
|
Course |
|
|
Freshman Year |
Credit Hours |
|
BSS 101—Freshman Seminar |
2 |
|
CIS 115—Intro to Computer & Software Applications |
3 |
|
ENG 101—Freshman Composition |
3 |
|
ENG 102—Freshman Composition |
3 |
|
GB 150—Fundamentals of Business |
3 |
|
HED 100—First Aid |
1 |
|
MATH 131—College Algebra |
3 |
|
MATH 132—Trigonometry |
3 |
|
PE ACTIVITY ELECTIVES |
2 |
|
SCIENCE ELECTIVES (Must be from SCI 101 & 103, SCI 102 & 104, BIOL 103 & 105, and BIOL 104 & 106) |
12 |
|
Total Freshman Hours |
35 |
|
|
|
|
Sophomore Year |
|
|
ACCT 201—Financial Accounting Principles and Concepts |
3 |
|
ACCT 202—Managerial Accounting |
3 |
|
ARTS ELECTIVE (Must be ART 105 or ART 210 or MUS 219 |
3 |
|
ECON 201—Macroeconomics |
3 |
|
ECON 202—Microeconomics |
3 |
|
ENG 207—Intro to Technical Writing or Intro to Foreign Language |
3 |
|
ENG 213—Advanced Composition |
3 |
|
GB 202—Applied Quantitative Methods in Business |
3 |
|
GET 300—Rising Junior Examination |
0 |
|
HIST 101—History of Western Civilization |
3 |
|
PSY 200—General Psychology or PS 201—American National Government |
3 |
|
SOC 201—Intro to Sociology |
3 |
|
ST 212—Fundamentals of Public Speaking |
3 |
|
Total Sophomore Hours |
36 |
|
|
|
| Junior Year | |
|
CIS 215—Information Systems |
3 |
|
FIN 301—Business Finance |
3 |
|
GB 301—Business Law |
3 |
|
GB 304—Business Communication |
3 |
|
GB 351—Business Statistics I |
3 |
|
HIST 201—American National Multicultural History |
3 |
|
MAN 301—Management Principles & Policies |
3 |
|
MKT 301—Principles of Marketing |
3 |
|
MKT 312—Consumer Behavior |
3 |
|
Total Junior Hours |
27 |
|
|
|
| Senior Year | |
|
GB 352—Business Statistics II |
3 |
|
MAN 420—Strategic Management |
3 |
|
MKT 309—Intro to Selling |
3 |
|
MKT 380—Marketing Research |
3 |
|
MKT 410—Marketing Management |
3 |
|
MARKETING ELECTIVES |
12 |
|
Total Senior Hours |
27 |
|
Total Degree Hours |
125 |



