Obtaining a License

The Collegiate Licensing Company (CLC) is GSU’s licensing representative/agent. CLC assists GSU in processing licensing applications for all companies that wish to produce GSU products that are sold at retail or for campus departments and student groups.

The following license agreements are administered by the Grambling State University:


The GSU Crafters Licensing program exists to make licensing agreements more affordable for small crafters.  These agreements are a legal necessity when selling products with university logos and trademarks, and membership in this program grants you these rights.  

To be eligible for the Crafters program, interested individuals must manufacture items themselves by hand.  Commercially manufactured items are not eligible for the program.  A list of specific products not allowed in the crafters program include, but are not limited to:

  • Apparel
  • Cornhole boards/other tailgate games
  • Tumblers/other similar styles of drinkware
  • Consumable items/items used on or in body
  • Potentially other items on a case by case basis

Interested parties should fill out an application and submit photos of the products and GSU designs they'd like to sell. After reviewing the application, the University will either approve the application or contact the applicant to correct any problems that are currently preventing approval. Approved first-year crafters will receive a contract for a term ranging from 7-18 months. 

The First-Year Crafter Contracts chart outlines the costs and length of a crafters license depending on when you apply.  

A crafter is defined as individual(s) producing domestic handcrafted items with collegiate marks, and selling/distributing to individual consumers via events or direct sales. No sales will be permitted on a wholesale basis or to a third party retailer.

  • Individuals interested in obtaining a crafter’s license, should complete the Application for a Local/Crafter Licensee form.
  • Annual administrative fees vary
  • Sample/design required
  • Royalties waived

Crafters are allowed to sell up to 500 items or $2,500 in revenue annually.  Distribution for the crafters program is limited to temporary locations such as craft fairs and websites (Etsy, Facebook, etc.).  Crafters may not sell their items to permanent brick and mortar retail locations.  If all conditions are continued to be met, crafters will have the option to renew their contract for a new 12 month term each year.  All approved crafters will receive an officially licensed certificate to place on their tables at craft shows, a sales reporting form, and hologram stickers to be attached on each item.



For use of GSU distinguishing marks for commercial purposes for a specific project and a limited time

There are three types of licenses that can be attained through CLC:


For production of emblematic merchandise to be sold by an individual or company at retail


License is for internal suppliers; products sold to the institution for internal consumption only and cannot be resold by restricted licensees

  • Exempt from reporting royalties
  • $100 annual administrative fee
  • Advance fee waived
  • Must complete the Art Approval/Royalty Waiver form - https://clc.com/home/get-licensed/


For local companies and/or individuals

  • Geographically confined to in-state or “local region” companies that intend to make products for
  • resale
  • Can hold licenses for 1-5 schools from the local area
  • Short form application https://clc.com/home/get-licensed/
  • $100 annual administrative fee
  • Report royalties quarterly; annual advance fees required
  • Ability to renew local agreements for multi-year terms based on performance and university approval

Parties interested in obtaining a Standard, Restricted or Local license agreement, please work with CLC. https://clc.com/home/get-licensed/

Submit your application to CLC. The application will be reviewed to ensure that all needed paperwork has been submitted and then forwarded on to GSU.

Depending upon the time of year that the application has been submitted, it can take up to six to eight weeks for GSU to review your application. Though other factors are considered when reviewing new licensing requests, GSU reviews all applications based on the following key criteria:

  • Company business plan
  • Sales history
  • Previous licensing experience
  • Product uniqueness
  • Appropriateness of product
  • Product viability/market demand
  • Current retail relationships (for prospective Local and Standard licensees only)

CLC will alert you when GSU has made its decision regarding your application.



Office of Advancement Research & Economic Development
Campus Box 426